Anything people do with your service, application or website is an interaction.
When people are buying things from your web shop, what’s the next step after adding that book to their cart? If an error occurs, will everything they have done be deleted? What’s the first thing that should happen after they have registered to use your service?
If you consciously design these interactions to give people the best possible experience, you are on the road to winning an army of devoted fans.
We identify, evaluate and design the interactions people might have when dealing with your products and services online. We orchestrate those interactions and make sure that they are consistent with your site’s information architecture, your business goals and your customers’ expectations. It’s a magical synergy of form, function and interaction.